If you are an ambitious Executive Assistant, Administrative Professional, C-Suite / Management Support Coordinator, Project Assistant or Office Assistant – Don’t miss this world-famous professional level up training!

Executive And Administrative Assistants’ Masterclass

Become an Office Rockstar – Strategies from my “Playbook”

Brought to you by:
Smart Events International – 5 ⭐️⭐️⭐️⭐️⭐ rated training provider in Europe, USA & Canada
&
Debbie Gross – Award-Winning Assistants’ Mentor & Author of “The Office Rockstar Playbook”

Discover the Secrets of Award-Winning Assistants

As the former Chief Executive Assistant to the CEO of Cisco, a Fortune 500 company based in Silicon Valley, Debbie Gross increased her CEO’s productivity by 40%. Today she is dedicated to helping professional assistants just like You reach new performance and career heights!

  • WHAT EVERY PA/EA/ADMIN NEEDS TO KNOW IN 2025

  • CERTIFIED MASTERCLASS

  • AI TOOLS FOR ASSISTANS’ EVERYDAY TASKS

  • REAL-LIFE SECRETS TO CAREER SUCCESS IN 2025

  • BUDGET-FRIENDLY PARTICIPATION FEE

  • ATTEND IN-PERSON or VIRTUAL

  • ADMINISTRATIVE EXCELLENCE HACKS BY AWARD-WINNING TRAINER

  • MASTERING BUSINESS COMMUNICATION, NEGOTIATION & CALENDAR MANAGEMENT

  • TIME-SAVING: 1-DAY TRAINING

  • BY 5 ⭐️⭐️⭐️⭐️⭐ RATED EVENTS ORGANIZER

Palo Alto, CA

December 10th, 2025

8:30 AM – 4:30 PM

Dallas, TX

May 7th, 2025

9 AM – 4:30 PM

Las Vegas, NV

October 23rd, 2025

9 AM – 4:30 PM

Certified Virtual Training

October 16th, 2025

9 AM ~ 2 PM PDT (Los Angeles, San Francisco)

12 PM ~ 5 PM EDT (New York, Toronto)

EARLY BIRD FEE

$850

*Available until October 15th

Regular price: $1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

SOLD OUT

$1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

EARLY BIRD FEE

$850

*Available until October 15th

Regular price: $1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

$420

All taxes included

INCLUDES:
Participation fee
Training Manual
Certificate

Palo Alto, CA

December 10th, 2025

8:30 AM – 4:30 PM

EARLY BIRD FEE

$850

*Available until October 15th

Regular price: $1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

Dallas, TX

May 7th, 2025

9 AM – 4:30 PM

SOLD OUT

$1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

Las Vegas, NV

October 23rd, 2025

9 AM – 4:30 PM

EARLY BIRD FEE

$850

*Available until October 15th

Regular price: $1090

All taxes included

INCLUDES:
Participation fee
Training Manual
Lunch & Refreshments
Certificate

Certified Virtual Training

July 16th, 2025

9 AM ~ 2 PM PDT (Los Angeles, San Francisco)

12 PM ~ 5 PM EDT (New York, Toronto)

$420

All taxes included

INCLUDES:
Participation fee
Training Manual
Certificate

KEY LEARNING POINTS OF THIS 1-DAY CERTIFIED MASTERCLASS

This Masterclass is for PAs/EAs and Administrative Professionals that want to reach Excellence, Become a Recognized & Indispensable Management Partner and Discover up-to-date Tips & Hacks to Level up & Thrive in the new world of work!

  • How PAs/EAs can boost Managers’ productivity by 40%?
  • How to become an Office Rockstar – Strategies from my Playbook
  • Master Inbox & Calendar Management – once and for all!
  • Dealing with calendar changes, crisis and troubleshooting
  • Meetings organization and management in the new world of work
  • How to grab a seat at ANY table?
  • How to say ‘No’ without saying ‘No’?
  • Dealing with difficult people at work – stress-free and with style!
  • Secrets of award-winning assistants: How to make You & Your manager shine?
  • The Art of Business Communication: How to speak so that others would listen?
  • Learn How to think like an Executive – Understanding priorities and working styles
  • Practical examples of using AI Prompts ChatGPT in your day-to-day work
  • How to ‘future-proof’ your role and career in the world of AI?
 

Even the best, the most competent & most experienced Executive Assistants need an occasional ‘skills boost’!

When it comes to reaching your career goals – choosing the right professional training can go a long way. Join in. Make the time. Make a difference.

We know You are very busy – but when was the last time you did something for You during business hours?  Do the best thing for your career – Register now!

Session 1: Understanding the executives’ working styles, management goals and priorities on a deeper, richer and strategic level

Discovering the strategies to grow a stronger relationship between the executive assistant and the executives she/he supports:

  • Using observation for greater insight into the executive’s world
  • How to close partnership gaps by working with similarities and differences
  • Getting past roadblocks that get in the way of the relationship
  • Techniques and strategies to discover the executives’ goals & priorities

Session 2: Strategies and tactics to increase the executives’ overall effectiveness & become a true business partner

Transforming the executive assistant from being just a support person to a “strategic’ administrative business partner:

  • Learning how to think like the executive
  • Discovering how to “optimize” the executive’s time through preparation
  • Using time management strategies to increase the executive’s productivity
  • Time & Calendar Management Hacks

Session 3: The Art of Effective Business Communication that gets You to the feedback You want

Building a greater partnership with the executive and others using powerful communication strategies for greater success:

  • Understanding the diverse communication styles of others and how to apply that to the relationship
  • The power of acknowledging and use positive words
  • Effective emails that get results and response

Even the best, the most competent & most experienced Executive Assistants need an occasional ‘skills boost’!

Join in. Make the time. Make a difference. For You & Your career!

WHAT ASSISTANTS AROUND THE WORLD SAY ABOUT OUR PA/EA/ADMIN EVENTS:

Excellent speaker and motivator. After this summit, I am looking forward to apply and experiment everything I have learned. Very inspiring and refreshing. I feel empowered and energized. Great tips and tricks. Thank you!
Excellent seminar! Sue France is a captivating speaker, kept my full interest at all times.
Sue was very interesting, loved her stories and learned a lot through her life experiences.

I got my drive and motivation to move forward, plan my actions, do things differently and better. So thank you for today!

It was really inspirational to listen and understand how to be a PA and become a successful role model, trainer and woman!  The seminar helped me to believe that I am on the right way to my bright future! Thank you Sue!

“Sue is a fantastic trainer!!! She delivered Secretarial Training to the ladies in our office and she kept it interesting and fun whilst also informative and extremely helpful. Her tips and skills were passed on from her extensive experience and her enthusiasm rubbed off on us all. I would highly recommend her.”

Seminar was full of new and useful information. The group activities allowed us to hear different opinions and solutions.

Fantastic information and great networking opportunity!

Excellent Summit, very well organized, documented, funny and interesting. Thank you!

Sue is fantastic, everything she talked about was helpfu

Found the seminar to be both engaging and interactive, which for me is a great way to learn new things as well as find out ways to improve on what I already know.

I was recently fortunate enough to attend one of Sue France’s workshops at the Behind Every Leader Conference in California. I would highly recommend any chance you can get to attend a workshop or read her books “The Definitive Personal Assistant & Secretarial Handbook,” and “The Definitive Executive Assistant & Managerial Handbook.”

Love how interactive the seminar is! The speaker is fun and so interesting to listen to, I loved all her stories.

Sue is a wonderful motivational speaker. I left the day very satisfied and refreshed.

Very interesting and informative. Great tips and tricks!

Thank you for the training in Dubai, it was pleasure meeting you I learned so much from the training it was encouraging, innovative.

Our past trainings include participants from world-leading companies & organizations:

“In the midst of all crisis, there lies great opportunity!” – Albert Einstein 

The world has never needed competent, ambitious and advanced assistants as it does now! 

Do the best thing for your career and Sign Up today!

Contact us now at
USA & Canada Toll Free: 1(877)408 8308
Europe: +389 2 30 60 077
or fill in this form for reservations and questions.

Schedule a call with our support team